Why Is Ecommerce Important for Business?

Introduction

Ecommerce is best known for selling and buying of products or services over World Wide Web. A medium that lets the buyer and seller connect with each other anywhere on the globe. This industry has progressed so much in last 5 years that more than 300 million buyers are shopping online. Ecommerce these days has become one of the simplest, secured and fastest ways to sell or buy products. An industry that have given boom for the sellers to find more customers, sell products and get paid online easily. Business models across the world also continue to change drastically with the advent of e-commerce and this change is not just restricted to USA. Many countries are contributing and helping Ecommerce industry to grow bringing more business opportunities and employment.

Advantages of Ecommerce

A retail company always wants to attract more customers in order to sell their products and increase revenue. This has become very simple to achieve through Ecommerce. Selling products online brings more clients with higher profit margin, better customer support and managed process. Running a retail business involves team work, man power and investment where running the same business through ecommerce website to sell products, needs less man power and investment. Ecommerce is cost effective and easy tool to track Orders, Customers, Sales, Products and many more. It’s not an important need but a basic need to grow a small business to large business. Ecommerce helps in targeting new customers through search engine visibility, showcasing products providing all relevant information, maintaining product quality reviewing customer’s feedback, building trust and being open all time.

What a customer needs is a computer and a right mode of making payments to order any product worldwide. Online stores do provide many payment methods where a customer can order an item by making payment through their credit card or debit card, Internet Banking, Gift Cards, Bank Transfer. If none of the payment options are available for the customer, they can always look for COD (Cash On Delivery). This is one feature that helps online stores to increase their sales by almost 45%.

Who should be online?

Any company or an individual selling a physical or digital product can have an Ecommerce website. No matter you are a retailer or a wholesaler, all you need is an Ecommerce website to increase your sales and productivity. We see today companies selling toys, shoes, clothes, softwares, sports items, jewelry or any other products are building good customers base and in comparison their physical stores, they have captured market worldwide through their websites.

How to get your store online?

People believe that getting an Ecommerce website developed is difficult task, which actually is not true. All you need to do is find the Best Ecommerce Development Company in your area and ask for the solution that suits best in your company. The most important thing is choosing the right company to develop a website for you. Selecting a company requires seeing experience, websites developed in past and knowledge about your industry. A company that’s good with Custom Ecommerce Development should be your first choice.

How much does it cost to get an Ecommerce Website?

These days getting an Ecommerce website is easier because of pre-built CMS (Content Management System) used by all Website Development Companies. Mainly used CMS for an Ecommerce websites are Magento, Zencart, Opencart and many more. A company developing your website in any of the CMS should cost you between a range of $1000 – $2000. A lot of companies provide Ecommerce Packages that are best to compare the pricing.

Four Useful Ecommerce Web Design Tips

Ecommerce web design involves exchange of business related information through both an Electronic Data Interchange and other internet based technologies. A unique aspect of this kind of exchange of business information is that everything is done without needing to use any paper. Of late, Ecommerce has become a vital part of modern internet usage. This particular type of commerce allows you to do business over the internet with the help of a computer that is linked to other computers. When all these computers are linked together a network is created.

The nice thing about conducting commerce via the internet is that it allows you to do shop online and you can also download as well as sell software online. The best part about Ecommerce is that it allows you to do business on a global level. This concept involves doing business quickly and with greater efficiency. Today, businesses are run online and it is also no longer necessary to have a brick and mortar store to do business.

Here are a few useful Ecommerce web design tips that you will do well to follow.

Pay attention to customers

The first important aspect of such design requires you to pay special attention to your customers. Customers who visit your website will want to find what they are looking for without too much fuss or bother. One design tip that can help your business succeed is that of highlighting a few of your products with a basic flash introduction. In addition, you should also do your best to make your special products stand out.

Focus on usability

Secondly, focus mainly on usability. A good Ecommerce web design is one that makes it easy for customers to move from one product to another. It is therefore necessary for you to make sure that the customer has an option of adding and deleting items easily, and furthermore, you also need to make their shopping experience easy and more user-friendly.

Cross-selling

Thirdly, you have to take full advantage of cross-selling. This will help you increase the average sale per customer/visitor. You should do your best to offer products that complement each other. You should try to cross sell products by suggesting complementary items but without disrupting the shopping experience.

Provide more options to your customer

Fourthly, you should allow guests to checkout items without making them first sign in to their account. The more options you give to your customer the more likely it is that they will buy from you. Finally, you should make your website secure and safe. Good Ecommerce web design requires use of the right Secure Sockets Layer or SSL for greater website security.

How To Choose A Good eCommerce Website Development Company

In order to create a successful and efficient online store you need assistance from eCommerce web developers that will assist you in the creation of your website keeping in mind all the factors required to fetch maximum profits and boost sales. Below are the main aspects that should be considered by every website owner before hiring an eCommerce web designing company –

1. GO FOR SPECIALIZED COMPANIES – An eCommerce website is a long-term project and requires continuous support with regular addition and removal of items from the stock, price changes and introduction of various deals and discounts. This work can be done efficiently by people who have expertise and detailed knowledge of your website and its content. Hence go for website companies who have already specialized in this field instead of freelancers or acquaintances. Try to choose a reputable company for your work because companies having good name in the market are always determined towards satisfying their clients.

2. DEADLINES AND TIME-FRAMES – You must make sure that the developers hired by you will be able to complete the assigned work within the time-frame and provide you with the product within the specified date. In the current scenario time is money and no one is going to wait for a long time for your website to launch.

3. COST ESTIMATION – Before getting into any kind of commitment as the company to be transparent about the cost that will be involved. Prefer a company that offers additional services like graphic design, web hosting, copy writing etc. without any hidden charges. These kind of additional services are a godsend for people wishing to come up as a leading store on the on-line platform. Make sure that the service you get is worth every penny invested by you.

4. EXPERTISE AND SAMPLE WORK – Look for the reputable web development companies in your area and when you meet them ask for the reviews and go through their sample work before any final commitment. Also make sure that the company uses the best technology and the best eCommerce website development software. Go through the sample work of at least 2-3 different companies and compare their work before finalizing any of them. Talk to the people who have previously worked with that company and find out about their credibility of their services.

5. LOOK FROM THE USER POINT OF VIEW – Do not only look at only the quality of design your website after it has been created but go through its functionality from a user’s point of view. Check the portfolio and their client and user’s feedback about the kind of services they are providing.The most creative, flexible and reputed one will finally lead to the most efficient and best eCommerce web design for your website.

6. TRAINING AND SUPPORT – Make sure that you have the access to your website’s content 24/7 and you are able to update it personally from time to time. This will need you to have some kind of training which should be provided as a support from the website development company. A good website development company always makes sure that the final product delivered to you is fully customized.